About Avantade
At Avantade, we’re transforming the way the industry sources packaging.
Unlike traditional packaging suppliers who promote their own products for profit, we curate only the most sustainable packaging solutions from top producers, offering complete packaging units (primary + secondary) at producer prices.
We’re creating a completely new experience for brands, thanks to our groundbreaking 3D universe and AI-powered scene functions, which allow buyers to explore an immersive packaging world.
In addition, our live pricing empowers buyers to move faster than their competitors, always securing the best prices for the most effective packaging combinations.
Our Eco-Score feature gives buyers a competitive edge, providing a fully objective sustainability rating for the entire packaging set—primary and secondary—without bias. We include packaging that is fully compliant with 2030 packaging regulations, going beyond compliance to offer innovative solutions that redefine how products are packaged. We don’t just talk about change; we make it happen.
Our goal is clear: to reduce greenwashing and bring only high-quality packaging to market, with personalized service to match.
Avantade co-founders Melanie Von Escher and Duncan Briffett "We believe that a circular economy requires a supply ecosystem. Our mission is provide circular packaging to the market. Our vision is to make the impact of packaging on the planet and society good."
We believe in collaboration, not competition.
We believe in collaboration, not competition. Our culture is built on transparency and mutual respect, fostering a supply ecosystem for primary and secondary packaging, as well as related products and services.
We simplify what is often a complex and technical sourcing process, making it accessible and easy for everyone.
Founded by a perfectly balanced team of experienced entrepreneurs in packaging development/supply and 3D AI/software development—both with successful track records in the market — Avantade is driven by a shared passion for creating meaningful, long-term change.
Join us in shaping a more sustainable future for packaging. This is just the beginning.